Following the cancellation of this year’s Geneva International Motor Show, the Volkswagen brand show stand can now be visited online. Visitors can experience all the new models of the brand for two weeks round the clock from their own homes. The 360 degree tour offers an interactive digital experience allowing visitors to immerse in the show. They can stroll across the booth, view vehicles from all sides and also change colors and wheel rim configurations using easy-to-use functions.
All the vehicles and the booth planned for Geneva have been digitally processed for the 360° experience and give visitors a three-dimensional experience of being at the show. The main focus is on the new products of 2020: these range from the future electric vehicle ID.31 to the new R2 with plug-in hybrid technology and the latest generation of the iconic sports versions of the compact Golf, the GTI3, GTD4 and GTE5.
Select the tick button below to explore Volkswagen's virtual show:
Users take part in a guided tour of the booth, but can control their visit individually. By clicking integrated additional features and interactive exhibits which allow vehicles to be displayed with different colors or wheel rims, users are encouraged to interact with the presentation. Finally, users are guided to a registration page where they can create their VW ID to receive personalized offers in the future. “Our first digital booth is only the opening chapter in our new sustainable concept for future innovative online experiences,” says Jochen Sengpiehl, Chief Marketing Officer