Platinum Services at Dublin Airport Launches Electric BMW Fleet

The BMW i7 and iX will be the all-electric vehicles available

Platinum Services, the leading 24-hour private terminal at Dublin Airport, has recently announced a momentous shift towards a fully electric vehicle fleet, in collaboration with BMW Group Ireland. This transition not only signifies a substantial investment in sustainable transportation but also involves the installation of a comprehensive range of electric vehicle charging units for the convenience of customers. The decision reinforces Platinum Services and Dublin Airport's dedication to reducing their carbon footprint, while ensuring a superior and top-tier service for their clientele.

The cutting-edge electric fleet consists of state-of-the-art BMW i7 and iX vehicles, which seamlessly integrate electric driving, unparalleled passenger comfort, and a premium digital experience. By emitting zero local emissions, these vehicles contribute significantly to Platinum Services' and Dublin Airport's broader sustainability initiatives. However, it is crucial to note that BMW's commitment to environmental responsibility extends beyond tailpipe emissions. The company prioritizes reducing CO2 emissions throughout the entire lifecycle of its vehicles on its journey towards climate neutrality. For instance, the BMW i7 is manufactured in Dingolfing, Germany, using green energy and incorporating an extensive use of recycled materials in the car's body. Additionally, BMW Group places great emphasis on sourcing raw materials in an environmentally, socially, and ethically responsible manner. The Group also endeavors to establish a closed and sustainable loop for the recyclable materials utilized in battery cells. Further details about BMW's sustainability efforts can be found here.

Apart from the advantages in terms of sustainability, the new fleet offers a luxurious and comfortable experience for passengers. The spacious interior and ergonomic design of the BMW i7 ensure a relaxing journey, while the advanced technology and features provide a seamless and enjoyable ride.

Ronan O'Donoghue, General Manager of Platinum Services, expressed his enthusiasm regarding the introduction of the electric fleet in partnership with BMW Ireland, stating that this investment in sustainable and environmentally friendly transportation marks a significant stride forward for Platinum Services. O'Donoghue further expressed pride in contributing to Dublin Airport's ambitious sustainability endeavors and eagerly anticipates providing customers with a premium service that combines luxury, comfort, and ecological responsibility.

Helen Westby, Managing Director of BMW Group Ireland, emphasized the importance of introducing an all-electric fleet to Platinum Services as an opportunity to showcase a genuinely premium electric experience to customers. BMW's aspiration is to become the most sustainable premium car brand worldwide, and collaborations with esteemed companies like Platinum Services provide a platform to achieve this goal, reaching a broad audience both in Ireland and internationally.

Platinum Services' brand-new electric fleet represents a significant milestone in their ongoing commitment to sustainability and customer satisfaction. With zero emissions, energy efficiency, and a luxurious passenger experience, Platinum Services' electric fleet sets a new standard for premium transportation at Dublin Airport.

Find out more about sustainability at BMW here.

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