Mazda is celebrating its centenary this year, and Mazda Ireland is looking to the future with the announcement of pricing for its all-new electric model. The Mazda MX-30 First Edition – the debut model in the MX-30 range, costs €42,295 on-the-road, or €32,295 inclusive of the SEAI grant and VRT rebate.
With Irish customer deliveries beginning in early 2021, the MX-30 First Edition is Mazda’s first all-electric production vehicle and part of the brand’s electrification strategy. A stylish and versatile crossover, the MX-30 features an electric motor and a 35.5kWh lithium-ion battery that delivers a range of approximately 200 kilometres and comes with AC charging up to 6.6Kw and DC rapid charging.
Featuring Mazda’s Kodo design, the MX-30 boasts freestyle doors and framed glasshouse which floods light the cabin. The front doors open forward, while the rear doors open backwards to reveal a driver-focused interior. Inside, the sense of space is enhanced with a floating centre console that sits independently from the dashboard, along with environmentally-friendly materials throughout.
The lower console features a seven-inch colour touch-screen air conditioning control panel and cork-lined centre console trays and inner side door handles. Harvested from the bark of trees without felling, the use of cork and door trim materials also incorporate fibres from recycled plastic bottles, which seems befitting of Mazda’s first pure electric production car.
With Irish pricing for the rest of the Mazda MX-30 range to be announced later in the year, the First Edition is the opportunity for electric vehicle drivers to be the first to take ownership of this unique, stylish and driver-focused Mazda battery electric vehicle (BEV). The three-tone design further marks out the MX-30’s unique styling with a black roof and metallic grey upper side panels to contrast the Soul Red Crystal or Ceramic Metallic main body colour. Inside, the First Edition features light grey cloth and stone leatherette combined with orange seat stitching.
Standard equipment includes Adaptive LED headlights, 18-inch alloy wheels, an eight-way electric adjustable drivers’ seat, a head-up display, a seven-inch TFT dial display, a leather wrapped steering wheel and chrome detailing. The MX-30 First Edition also comes with Mazda Connect, navigation, Apple CarPlay and Android Auto, while it also features Mazda Radar Cruise control and a driver’s knee airbag.
Customers ordering a Mazda MX-30 First Edition will also qualify for the €600 wall box home charger SEAI grant, while the car is equipped with both a Type 2 mode 2 charge cable for three-pin plug charging and a Type 2 mode 3 charge cable for AC charging via home or public charge points. Additionally, the DC socket allows for rapid charging at speed of up to 50Kw. In this charge mode a charging time of 30 to 40 minutes can deliver up to 80 percent battery charge.
TheMX-30 has been designed to deliver the intuitive responses, natural feedback and involving handling that Mazda is well-known for. Electric G-Vectoring Control Plus (e-GVC Plus) enhances chassis performance by using motor torque to optimise the front-rear load shift for improved stability and the MX-30’s Skyactiv-Vehicle Architecture is specifically tailored to compliment the smooth power delivery of the e-Skyactiv drivetrain.
Commenting on the Mazda MX-30 First Edition, Managing Director, Mazda Motors Ireland, John Perry, said: “the Mazda MX-30 will offer a unique proposition to the electric vehicle market. The battery size was strategically chosen to allow for sharp, yet comfortable driving dynamics while staying true to overall CO2 minimisation. This will be one of the most stylish electric vehicles to come out in 2021 and will certainly cater to those who enjoy driving. I’m confident customers will be thrilled.”