Citroen starts round-Ireland tour

Citroen hopes to build on momentum for the C4 Picasso following several awards with a nationwide tour.

What's new?
Understandably Citroen is rather proud of its current C4 Picasso MPV, having won awards including the 2014 Irish Car of the Year and Top Gear's Family Car of the Year. Now the French brand is taking to the road to showcase the C4 Picasso in towns and cities around the country.

The nationwide tour has just kicked off and will continue to zig-zag its way all over Ireland (just like an abstract Picasso painting we guess) until July. Not only will the public have an opportunity to experience the latest C4 Picasso range for themselves, Citroen will also have its astronauts from the current advertising campaign on hand to help out with some selfies, as well as giving people the opportunity to win prizes.

Commenting on the start of the nationwide tour, Citroen Ireland's Managing Director, Fredéric Soulier, said: "The new C4 Picasso roadshow will provide members of the public with an excellent opportunity to get up close and personal with these award winning vehicles. We are excited to have this opportunity to showcase the class leading safety features, beautifully sculpted luxury interiors and the advanced in car technologies on offer."

And finally...
You can kept track of the tour and find out when it's coming to a town near you by visiting the Citroen Ireland Facebook page: www.facebook.com/Citroen.Ireland.

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