Motoring Reports

Motoring Report 2013 Issue 2

April 2013

Welcome to the second Carzone Motoring Report, a bi-annual digital publication focusing on the state of the Irish car market and the opinions of thousands of motorists.

The new car market may still be on the slow road to recovery, but used car sales have never been higher, giving Carzone.ie more influence over the nation’s motoring than ever before. Over 100 million searches for used cars were carried out on Carzone.ie during the first months of 2013. Carzone.ie is not only Ireland’s Ultimate Motoring Marketplace with over 20 million visits generating over 900 million page impressions last year, it’s also an authority on the used car market and the search data allows an incredibly detailed look at buying trends.

Some of the analysis in this document was made possible by accessing Cartell.ie’s database of vehicle transactions. Cartell.ie was the first company to offer car history checks in Ireland and continues to lead the industry. In this edition of the Carzone Motoring Report, Cartell.ie helped us take a closer look at the car finance situation, from what finance options are available to the rise of the car manufacturers’ own finance divisions.

Last, but certainly not least, we asked 2,356 car buyers a series of questions in a bid to understand their buying habits and opinions, including their car preferences and methods of financing. The results make for an interesting read and they combine with the search data and that from Cartell.ie to continue to illustrate what’s going on in the Irish car market.

Key Findings

More car buyers are turning to PCP-like finance options

Fuel and Road Tax are the two biggest financial concerns for Irish motorists

Extreme weather has a profound effect on Irish buying preferences

454,823 used cars were sold in the first six months of 2013

78% of survey respondents hope to use some form of car finance for their next car purchase

The best-selling new car was the Volkswagen Golf, which was also the most searched for car on Carzone.ie

Warren Cray

General Manager


Report Highlights

What Are Your Options

What Are Your Options

If you’re buying a car, whether new or used, you’re more than likely going to be financing it somehow. Few, if any of us, have the necessary readies put aside to fund anything other than the most basic, and aged of cars...

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Dual Registration System

Dual Registration System

SIMI believes that the introduction of the new dual registration system may have helped a little this year, though its benefits are not likely to be realised for a few years yet....

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Let’s Talk About the Weather

Let’s Talk About the Weather

It’s funny how, after a day of good summer weather in Ireland, we all rush out and buy new sunglasses and shorts, dust off the barbecue and plan for the weekend ahead spent outdoors in the sunshine. ...

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Buyer Preferences

Buyer Preferences

As at the start of this year, the survey data clearly shows that the top two financial concerns for motorists are the cost of fuel and road tax, followed closely by the price of motor insurance....

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