See all Motoring NewsAn all-new C-HR has been unveiled by Toyota Ireland. Set to launch to the Irish market next year, the new CH-R represents a new avantgarde design direction for Toyota and takes the standout quality and status of its predecessor to a higher level, with advanced technologies and a range of electrified hybrid and plug-in hybrid powertrains with increased power, greater driveability and extended all-electric driving capabilities.
The original Toyota C-HR broke the mould of SUV design with its coupe-like lines which are rendered even more sharply in the new model with its “super-coupe” profile, a new face similar to all-electric bZ4X and Prius PHEV, and prominent diamond-cut lines along the side of the car.
Extensive measures have been taken to reduce carbon emissions and make greater use of recycled materials, supporting sustainability and the circular economy. The Toyota C-HR has double the content of recycled plastics compared to its predecessor, including seat upholstery made from recycled PET bottles.
Bumpers are formed from a new resin material that is expected to save hundreds of tonnes of CO2. Further savings have been achieved by a new automated process using water-based paints while a new vegan leather alternative for the steering wheel cover has been created.
Design and technology measures have also been taken to reduce the car’s weight, including a new panoramic roof design with low-emissive and infra-red-reducing coatings which keep heat inside in winter and prevents overheating in sunny weather. This saves 5kg in unit weight, improves headroom by 3cm and reduces the need to use the air conditioning.
The new Toyota C-HR will be introduced with a choice of four electrified powertrains, a line-up that demonstrates Toyota Ireland’s path to carbon neutrality. Toyota Ireland believes diverse options need to be offered to give customers access to affordable and practical vehicles that will accelerate the pace of CO2 reduction and help ensure a successful transition to zero emission mobility.
The range comprises 1.8 and 2.0-litre hybrid electric (HEV) versions and a 2.0-litre plug-in hybrid electric (PHEV) model. All new Toyota C-HR models benefit from the latest, fifth generation Toyota technology which delivers a class-leading balance of increased power and low emissions. This has been achieved by a redesign of key hybrid system components to reduce size and mass, including a new transaxle and power control unit (PCU) and a more powerful high-voltage battery.
The new Toyota C-HR will be introduced with two special Premiere Edition models, showcasing the highest levels of equipment and styling. The GR SPORT Premiere Edition will add GR styling details, including a G-mesh pattern for the grille, new-design 20-inch alloy wheels, GR badging, “Liquid Black” ornamentation on the centre console and sports front seats with the GR logo embossed on the headrests. Its signature colour is Precious Silver. The equipment specification includes a head-up display and JBL premium audio system.
The High Premiere Edition has a signature Sulphur bi-tone exterior. The cabin features perforated leather seats with contrast Sulphur stitching, a head-up display and panoramic roof.
With its concept car-like design, seamless digital user experience, fully electrified powertrain range and nimble driving dynamics, the new Toyota C-HR has the qualities to maintain its position as an iconic model, attracting new customers and strengthening the Toyota brand in Ireland.
Commenting on the Prius Plug-in Hybrid, Zoë Bradley, Head of Marketing Communications and Corporate Affairs in Toyota Ireland said: “We are so excited to reveal the world premiere of the new Toyota C-HR. The Toyota C-HR is one of the standout vehicles in our history. The new C-HR continues the evolution of Toyota’s design direction by going a step further, and has seen Toyota develop new, powerful technologies and take a step forward in our sustainability efforts with recycled materials and new production processes.
“We’re confident Irish customers will love the new Toyota C-HR as much as its predecessor, with a stylish new design and innovations which will make their driving experience more dynamic and comfortable. The new Toyota C-HR comes with an impressive Smart Connect multimedia package, Proactive Driving Assist, Acceleration Suppression, and Toyota’s latest Safety Sense portfolio - and four impressive powertrains to choose from. We’re looking forward to launching this next generation model to market next year.”
Watch our video review of the new Toyota CH-R for more details!