Information for car dealers

Why you should advertise with Carzone.

Motor retailer performance improvement

RPM is a new online performance improvement centre for retailers made in conjunction with our UK based partners, Auto Trader. Complete with bitesize masterclasses, these masterclasses will help you to analyse and improve your business profitability across the automotive ecosystem; from sourcing the right stock, to live market pricing and expertly advertising your stock.

It’s available on demand, 24/7 and completely free of charge.

Module 1 - Strategy builder

(Duration: 26 mins)

Download Strategy Builder

Module 2 - Lead management

(Duration: 37 mins)

Module 3 - Advertising

(Duration: 25 mins)

In this module, we go through some best practice techniques on how to create high-quality adverts for your stock. We will share some valuable data and insight into what potential car buyers are looking for and how your vehicles can stand out from the crowd.

3.1 Advertising introduction

We will focus on the quality of your adverts and the different ways you can get more eyes on your stock to increase speed of sale.

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3.2 Images - Part 1

Find out why images are so important, and how they impact your adverts performance.

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3.3 Images - Part 2

Here we provide tips on how to create high quality imagery to best showcase your vehicles.

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3.4 Video

Understand how having video on your adverts can give you a competitive advantage.

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3.5 Descriptions

We outline the importance of copywriting and how to avoid using jargon.

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3.6 Summary

At the end of this module you should be equipped to maximise your advertising performance and shift your stock as quickly and profitably as possible.

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Module 4

Coming soon...

Trends in the Irish motoring industry

Read the latest Carzone Motoring Report to see the latest 
trends in the Irish Motoring Industry.

Your needs are unique.

Please contact us for further information.

You can call us at 01-4490650

Monday to Friday: 09:00 - 17:00

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